The Prevalence of Advertisements for Personal Care Products with Endocrine Disrupter-Free and Carcinogen-Free Chemicals in Women's Magazines

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2009-05-01

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In recent decades, women have been exposed to many environmental chemicals that have the ability to mimic the behavior of estrogen and other hormones. These chemicals are known as endocrine disrupting chemicals (EDCs), and they often have the ability to increase the potential of carcinogenesis. Entities like magazines, which advertise and/or sell these products, have the opportunity to inform their buyers of potentially unsafe ingredients that exist in their products. A content analysis of eighteen magazines revealed that almost all personal care products advertised in magazines contain carcinogens and endocrine disrupting chemicals. More research must be done to fully understand the implications of these findings.

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